Making prevention work
U.S. Department of Health and Human Services, Center for Substance Abuse Prevention
This kit is a public education tool designed to help neighborhood organizations gain support for substance abuse prevention programs among businesses, community leaders, the media, and other community institutions. It contains flip charts and graphs, and sample media materials, including press releases, an op-ed piece, public service announcements, and camera-ready advertisements that can be adapted to local needs and logo designs. The materials provide background information on the substance abuse prevention movement and the role of public health, outline risk and protective factors in ATOD use, suggest resources for additional information, and give answers to the most frequently asked questions about prevention. A companion publication: Keeping youth drug-free: A guide for parents, grandparents, elders, mentors, and other caregivers, contains materials and exercises to aid communication about the dangers of drug use between parents or other caregivers and 7-13-year-olds. It can be adapted for use with other age groups and is organized around the five reasons most frequently given for drug use by young people: to feel grown up, to fit in, to relax and feel better, to take risks and rebel, and to satisfy curiosity.
U.S. Department of Health and Human Services Center for Substance Abuse Prevention Distributed by National Clearinghouse for Alcohol and Drug Information P.O. Box 2345 Rockville, MD 20847-2345 (800) 729-6686 or (301) 468-2600 TDD: (800) 487-4889 Fax: (301) 468-6433 (1995, DHHS Publication No. (SMA) 95-120, kit contents: Making prevention work [guidebook], 37 pp., Drug-free for a new century: A chartbook by the Center for Substance Abuse Prevention, 35 pp., Getting the message out [instruction poster] and sample documents; free; Keeping youth drug-free: A guide for parents, grandparents, elders, mentors, and other caregivers, 1996, 23 pp.; free, both also available on the World Wide Web at http://www.health.org)
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